The arts and crafts domain is really difficult to promote because in fact, the demand is poor in relation with the offer or art dealers. Too many creators believe that many people search for their products or services, but statistics on the Internet show a medium demand, so discover more customers? You only need an optimized Website according to keywords used with qualified customers and then create numerous Web pages that interest people. If you only target people you know, then the profitability of your art and craft dealer is impossible.

Unknown people are the base of a prospect business because the compose a large piece of your possible sale figure and if you try to inform them, you’ll understand rapidly that the fees are huge in publicity, in other ways, it’s not necessary to pay for this publicity when we know that people already have the habit to search on the Internet. What really counts is to have a popular Website on search bots.